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Tariff War Paused: A Temporary Reprieve, But Canada Must Wake Up!

On February 3, 2025, just hours before a 25% tariff on Canadian goods was set to take effect, Prime Minister Justin Trudeau announced that the United States has agreed to pause the tariffs for 30 days. This decision followed a phone call between Trudeau and U.S. President Donald Trump, in which Canada committed to launching a joint strike force with the U.S. to combat organized crime, fentanyl trafficking, and money laundering.

While this development provides a temporary sigh of relief, the broader issues remain unresolved. This 30-day delay should serve as a wake-up call for Canada’s business leaders and policymakers:

  • We must expand our customer base beyond the United States to reduce economic dependency.
  • We need to invest in infrastructure projects such as pipelines to move Canadian resources West and East and increase global trade access.
  • Canada must enhance its competitiveness with lower corporate taxes to attract business investment.

This pause in tariffs is not a solution—it’s an opportunity for Canada to rethink its economic strategy before the trade war resumes.

 

Stock Market Reaction: Why the Pause Really Happened

Stock Markets Plunged in Anticipation of Tariffs

In the days leading up to February 3, global stock markets experienced heightened volatility as investors braced for the economic impact of new tariffs.

  • The Dow Jones Industrial Average dropped over 500 points early in the day, reflecting fears that the tariffs would escalate into a full-scale trade war.
  • The S&P 500 and Nasdaq saw similar declines, with investors pulling out of key sectors, including manufacturing, agriculture, and consumer goods, which are heavily reliant on Canada-U.S. trade.
  • The TSX Composite Index in Canada fell sharply, as businesses prepared for the economic strain of disrupted trade flows.

Market Rebound After the 30-Day Pause Announcement

Shortly after the announcement that tariffs would be delayed for 30 days, stock markets partially rebounded.

  • The Dow Jones regained losses, signaling investor optimism that negotiations could lead to a resolution.
  • The Canadian dollar strengthened slightly, though long-term uncertainty continues to weigh on its performance.
  • Commodity markets, particularly oil and metals, saw price adjustments as traders speculated on how Canada’s exports would be affected in the coming weeks.

Why does this matter? Markets move based on expectations. The initial plunge reflected concerns that tariffs would hurt corporate profits, increase inflation, and slow economic growth. The rebound suggests investors believe a resolution is possible—but whether that happens depends on Canada’s next steps.

 

A Wake-Up Call for Canada: We Must Reduce U.S. Dependence

Diversifying Canada’s Trade Partnerships

This tariff war has exposed a major weakness in Canada’s economy: our over-reliance on the U.S. as a trading partner.

  • Over 75% of Canadian exports go to the United States, making Canada highly vulnerable to American policy changes.
  • The current tariff dispute shows how easily trade between the two countries can be disrupted, leaving Canadian businesses scrambling.
  • Many small and mid-sized businesses have no alternative markets, making them entirely dependent on U.S. trade policy.

The solution? Canada must aggressively expand its trade partnerships with Europe, Asia, and other global markets.

  • Strengthening trade agreements with countries like Japan, India, and the UK would help diversify exports.
  • Increasing trade with emerging markets could reduce reliance on the U.S. while opening new revenue streams for Canadian businesses.
  • Government incentives for export diversification would encourage businesses to build new trade relationships.

Energy Independence: Moving Pipelines West and East

Another key vulnerability in Canada’s economy is our reliance on exporting crude oil and natural gas to the U.S. instead of developing infrastructure that allows us to sell directly to global markets.

  • Over 95% of Canada’s oil exports currently go to the U.S. because of limited pipeline infrastructure to the East and West coasts.
  • The lack of a strong energy export strategy leaves Canada at the mercy of U.S. buyers, who can dictate prices and terms.
  • The tariff dispute should serve as a catalyst for investing in energy infrastructure that allows Canadian resources to reach international markets independently.

Canada must act now to:

  • Expand pipeline projects to the West and East to reduce reliance on the U.S.
  • Develop more domestic refining and processing facilities to increase the value of Canadian energy exports.
  • Strengthen energy trade agreements with Asian and European buyers to reduce vulnerability to U.S. policy changes.

The longer Canada waits to build this infrastructure, the more control we give to the United States over our economy.

 

The Need for Competitive Tax Policy: Canada Must Outperform the U.S.

High Corporate Taxes Are Driving Businesses Away

One of the biggest risks Canada faces is losing businesses to the U.S. due to a more attractive tax environment.

  • The U.S. corporate tax rate is 21%, while Canada’s ranges from 26.5% to 31% depending on the province.
  • Higher corporate taxes discourage business investment in Canada, making the U.S. a more attractive destination for expansion.
  • American businesses looking to invest abroad are more likely to bypass Canada in favor of countries with lower tax burdens.

Lowering Corporate Taxes Would Boost Canada’s Economic Competitiveness

The government must take bold action to make Canada a more attractive place to do business.

  • Lowering corporate tax rates below U.S. levels would encourage businesses to invest and expand in Canada.
  • Small and mid-sized businesses would retain more of their profits, allowing them to offset higher costs caused by tariffs.
  • Attracting foreign businesses to Canada would create jobs and strengthen our economy.

A Balanced Approach: Tax Cuts and Economic Growth

Critics argue that lowering corporate taxes reduces government revenue, but this is only true in the short term.

  • A lower tax rate encourages more investment, which leads to job creation and higher overall economic activity.
  • With more businesses thriving in Canada, the total tax base grows, compensating for lower tax rates.
  • Tariffs are already reducing gross profits for businesses—tax relief on net income is a necessary counterbalance.

By adopting a tax policy that is more competitive than the U.S., Canada can turn this crisis into an opportunity for long-term economic growth.

 

Conclusion: Canada Must Act Now

The 30-day tariff pause is not a solution—it is a warning. If Canada fails to take decisive action, we will find ourselves in the same position—or worse—when the tariffs resume.

To protect our economy, Canada must:

  1. Broaden its customer base by diversifying trade relationships and reducing reliance on the U.S.
  2. Build critical infrastructure like pipelines to the West and East to strengthen energy independence.
  3. Lower corporate taxes to outperform the U.S. and attract investment.

At Shajani CPA, we are committed to helping family-owned businesses navigate this period of uncertainty. Our expertise in strategic tax planning, financial restructuring, and business strategy development ensures that our clients are prepared for any outcome.

Take Action Now

📞 Contact us today to develop a personalized financial strategy for your business. Don’t wait for the government to act—be proactive, protect your business, and position yourself for long-term success.

 

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Nizam Shajani, Partner, LLM, CPA, CA, TEP, MBA

I enjoy formulating plans that help my clients meet their objectives. It's this sense of pride in service that facilitates client success which forms the culture of Shajani CPA.

Shajani Professional Accountants has offices in Calgary, Edmonton and Red Deer, Alberta. We’re here to support you in all of your personal and business tax and other accounting needs.